Here is a selection of EDMs I’ve designed and built for a range of brands across retail, beauty, hospitality, and e-commerce. For Vic’s Meat Direct, I refreshed their email design system to align with the brand’s visual identity and replaced their outdated template, resulting in a 33% increase in sales from the very first branded send to existing subscribers.

I design all EDMs in Figma, then export them as HTML for use in Klaviyo. Depending on the project requirements, I also build directly inside Klaviyo’s editor to ensure full responsiveness and smooth handover for internal teams.